Top Beauty & Cosmetics Websites in Uruguay

Key Insights on Top Beauty & Cosmetics Websites in Uruguay on December 2025

As of December 2025, farmashop.com.uy leads Beauty & Cosmetics in Uruguay with 236.13K monthly visits. Its audience skews mobile-first (37.93% desktop / 37.93% mobile), and traffic is up month over month 28.19% and down year over year -25.29%. fragrantica.es holds second with 91.28K visits and a mobile-leaning mix (13.95% desktop / 86.05% mobile), while lorealparis.uy ranks third with 30.63K visits.

Across the leaders, perfumehub.pl is the most mobile-first (100% of visits), whereas juleriaque.com.ar is the most desktop-reliant (100%). Momentum favors garnier.es in the latest month (3,643.24%), while checkfresh.com shows the steepest pullback. On a yearly view, aurafragrance.com posts the strongest expansion (2,023,866.6%), contrasted with salcobrand.cl (-92.78%).

Acquisition patterns also differ: farmashop.com.uy is driven primarily by search, farmashop.com.uy by direct, and farmashop.com.uy by referral; overall, 56 of the top 100 sites are direct-led, 37 are search-led, and 3 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.