Top Travel & Tourism Websites in Indonesia

Key Insights on Top Travel & Tourism Websites in Indonesia on December 2025

As of December 2025, traveloka.com leads Travel & Tourism in Indonesia with 15.34M monthly visits. Its audience skews mobile-first (22.19% desktop / 22.19% mobile), and traffic is down month over month -0.02% and up year over year 3%. trip.com holds second with 9.89M visits and a mobile-leaning mix (23.12% desktop / 76.88% mobile), while agoda.com ranks third with 9.63M visits.

Across the leaders, islands.com is the most mobile-first (100% of visits), whereas expediapartnercentral.com is the most desktop-reliant (100%). Momentum favors honeymoonbaliku.com in the latest month (377,600%), while tripadvisor.co.uk shows the steepest pullback. On a yearly view, vacationcluster.com posts the strongest expansion (1,442,014.5%), contrasted with indonesia.travel (-73.59%).

Acquisition patterns also differ: traveloka.com is driven primarily by search, traveloka.com by direct, and traveloka.com by referral; overall, 80 of the top 100 sites are direct-led, 18 are search-led, and 2 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.