Top Automotive Websites in New Zealand

Key Insights on Top Automotive Websites in New Zealand on December 2025

As of December 2025, trademe.co.nz leads Automotive in New Zealand with 14.36M monthly visits. Its audience skews mobile-first (44.3% desktop / 44.3% mobile), and traffic is up month over month 2.63% and down year over year -14.37%. supercheapauto.co.nz holds second with 2.17M visits and a mobile-leaning mix (13.01% desktop / 86.99% mobile), while repco.co.nz ranks third with 1.48M visits.

Across the leaders, triple-c.com is the most mobile-first (100% of visits), whereas partstrader.co.nz is the most desktop-reliant (100%). Momentum favors motorious.com in the latest month (165,862.06%), while beforward.jp shows the steepest pullback. On a yearly view, diamonddetailsmcr.co.uk posts the strongest expansion (61,147.37%), contrasted with hyundai.co.nz (-61.16%).

Acquisition patterns also differ: trademe.co.nz is driven primarily by search, trademe.co.nz by direct, and trademe.co.nz by referral; overall, 93 of the top 100 sites are direct-led, 7 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.