Top Import & Export Websites in New Zealand

Key Insights on Top Import & Export Websites in New Zealand on December 2025

As of December 2025, mainfreight.com leads Import & Export in New Zealand with 177.88K monthly visits. Its audience skews mobile-first (27.48% desktop / 27.48% mobile), and traffic is up month over month 9.43% and down year over year -10.86%. customs.govt.nz holds second with 67.62K visits and a mobile-leaning mix (34.3% desktop / 65.7% mobile), while weforum.org ranks third with 33.01K visits.

Across the leaders, textil.best is the most mobile-first (100% of visits), whereas undp.org is the most desktop-reliant (100%). Momentum favors simplyduty.com in the latest month (1,450%), while greenclimate.fund shows the steepest pullback. On a yearly view, bestfoodimporters.com posts the strongest expansion (66,650%), contrasted with trademap.org (-94.49%).

Acquisition patterns also differ: mainfreight.com is driven primarily by search, mainfreight.com by direct, and mainfreight.com by referral; overall, 37 of the top 100 sites are direct-led, 55 are search-led, and 6 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.