Top Gambling Websites in New Zealand

Key Insights on Top Gambling Websites in New Zealand on January 2026

As of January 2026, gamdom.com leads Gambling in New Zealand with 7.19M monthly visits. Its audience skews mobile-first (12.07% desktop / 12.07% mobile), and traffic is down month over month -12.84% and up year over year 65.23%. stake.com holds second with 2.74M visits and a mobile-leaning mix (37.6% desktop / 62.4% mobile), while mylotto.co.nz ranks third with 1.94M visits.

Across the leaders, megacasino.com is the most mobile-first (100% of visits), whereas goodgamestudios.com is the most desktop-reliant (100%). Momentum favors allstarslots.com in the latest month (5,998.44%), while lcb.org shows the steepest pullback. On a yearly view, groovegaming.com posts the strongest expansion (405,784.38%), contrasted with royalvegascasino.com (-76.82%).

Acquisition patterns also differ: gamdom.com is driven primarily by search, gamdom.com by direct, and gamdom.com by referral; overall, 90 of the top 100 sites are direct-led, 7 are search-led, and 2 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.