Top Retail Websites in Bhutan

Key Insights on Top Retail Websites in Bhutan on December 2025

As of December 2025, amazon.in leads Retail in Bhutan with 2.55K monthly visits. Its audience skews desktop-first (57.69% desktop / 57.69% mobile), and traffic is down month over month -61.11% and up year over year 63.68%. drukgreen.bt holds second with 1.6K visits and a desktop-leaning mix (84.23% desktop / 15.77% mobile), while drukair.com.bt ranks third with 1.45K visits.

Across the leaders, buyhatke.com is the most mobile-first (100% of visits), whereas shutterfly.com is the most desktop-reliant (100%). Momentum favors shutterfly.com in the latest month (1,333.33%), while nykaa.com shows the steepest pullback. On a yearly view, serebii.net posts the strongest expansion (8,833.33%), contrasted with shein.com (-82.12%).

Acquisition patterns also differ: amazon.in is driven primarily by search, amazon.in by direct, and amazon.in by referral; overall, 50 of the top 101 sites are direct-led, 37 are search-led, and 6 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.