Top Hospitality Websites in Iceland

Key Insights on Top Hospitality Websites in Iceland on January 2026

As of January 2026, booking.com leads Hospitality in Iceland with 205.72K monthly visits. Its audience skews desktop-first (99.04% desktop / 99.04% mobile), and traffic is up month over month 24.65% and up year over year 3.43%. hotels.com holds second with 15.24K visits and a desktop-leaning mix (100% desktop / 0% mobile), while guestreservations.com ranks third with 6.79K visits.

Across the leaders, 100maneiras.com is the most mobile-first (100% of visits), whereas hotels.com is the most desktop-reliant (100%). Momentum favors sabeeapp.com in the latest month (777.97%), while expediapartnercentral.com shows the steepest pullback. On a yearly view, voyage-prive.co.uk posts the strongest expansion (194,500%), contrasted with eastsussexnational.co.uk (-68.4%).

Acquisition patterns also differ: booking.com is driven primarily by search, booking.com by direct, and booking.com by referral; overall, 38 of the top 100 sites are direct-led, 33 are search-led, and 16 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.