Top Banking Websites in the Gambia

Key Insights on Top Banking Websites in the Gambia on December 2025

As of December 2025, ecobank.com leads Banking in the Gambia with 865 monthly visits. Its audience skews desktop-first (100% desktop / 100% mobile), and traffic is up month over month 60.78% and up year over year 423.49%. bloombankafrica.com holds second with 716 visits and a mobile-leaning mix (0.84% desktop / 99.16% mobile), while wise.com ranks third with 616 visits.

Across the leaders, meezanbank.com is the most mobile-first (100% of visits), whereas ecobank.com is the most desktop-reliant (100%). Momentum favors wise.com in the latest month (2,024.14%), while turkiye.gov.tr shows the steepest pullback. On a yearly view, afreximbank.com posts the strongest expansion (4,500%), contrasted with kutxabank.es (-56.97%).

Acquisition patterns also differ: ecobank.com is driven primarily by search, ecobank.com by direct, and ecobank.com by referral; overall, 32 of the top 60 sites are direct-led, 10 are search-led, and 15 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.