Top Websites
Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.
Most Visited Real Estate Websites in the United States, Updated February 2026
| Position | Website | Change | Visits | Pages / Visit | Bounce rate |
|---|---|---|---|---|---|
| 1 | zillow.com | – | 200,157,043 | 5.23 | 49.8% |
| 2 |  | – | 97,875,916 | 13.21 | 34.1% |
| 3 |  | – | 72,450,737 | 3.87 | 48.57% |
| 4 |  | – | 57,258,935 | 4.85 | 53.93% |
| 5 | apartments.com | – | 36,986,462 | 5.92 | 49.19% |
| 6 | homes.com | – | 35,503,500 | 4.53 | 58.52% |
| 7 |  | – | 21,320,365 | 5.99 | 37.33% |
| 8 | securecafe.com | 1 | 20,176,292 | 5.25 | 34.95% |
| 9 |  | 1 | 18,723,828 | 6.82 | 48.1% |
| 10 |  | – | 16,408,505 | 5.6 | 46.71% |
| 11 |  | – | 14,533,633 | 7.05 | 32.08% |
| 12 | spokeo.com | – | 12,660,774 | 3.79 | 50.24% |
| 13 | rent.com | – | 12,274,420 | 3.83 | 53.24% |
| 14 | rocketmortgage.com | – | 11,646,741 | 2.76 | 65.45% |
| 15 |  | – | 9,310,532 | 4.95 | 48.93% |
| 16 | apartmentlist.com | – | 7,641,706 | 3.05 | 55.73% |
| 17 |  | 3 | 6,932,448 | 5.6 | 36.05% |
| 18 | onehome.com | 4 | 6,225,132 | 4.61 | 46.4% |
| 19 | rentcafe.com | 2 | 6,129,832 | 3.71 | 50.58% |
| 20 | movoto.com | 3 | 6,044,632 | 4.23 | 58.3% |
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Key Insights on Top Real Estate Websites in the United States in February 2026
As of February 2026, zillow.com is the most visited Real Estate website in the United States, attracting 200.16M monthly visits. craigslist.org follows with 97.88M visits, and realtor.com records 72.45M visits.
In terms of user engagement, the average number of pages per visit across these sites is 5.24, with craigslist.org leading at 13.21 pages per visit.
The average bounce rate is 47.91%, with rocketmortgage.com having the highest at 65.45%.
And fastpeoplesearch.com leads the way with the lowest bounce rate at 32.08%.
These insights come from the .Trends platform, enriched with extensive clickstream data.
Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.
For more detailed information on our data-gathering and analysis process, please visit our information page here.
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Last updated: March 13, 2026
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