Last updated: November 12, 2025

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    • Which keywords they target
    • Their most important pages
    • Where their traffic comes from
    • Where they get backlinks from
    • How they monetize their site
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    sapo.pt Web Traffic Statistics

    Get a snapshot of sapo.pt online performance by viewing its most critical traffic metrics
    Spy on your competitors’ traffic generation strategies
    Identify your competitor’s top products, services, and categories
    Reveal the competition’s best performing digital marketing channels

    sapo.pt Traffic and Visitor Engagement

    Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In October sapo.pt received 32.54M visits with the average session duration 16:49. Compared to September traffic to sapo.pt has increased by 3.4%.
    Total Visits last 3 months
    Oct32.54M
    Sep31.47M
    Aug28.94M
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    sapo.pt Website Traffic by Country

    See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Sapo.pt's core audience is located in Portugal followed by Brazil, and United States.
    Country
    All devices
    Desktop
    Mobile
    Portugal84.58%27.52M33.19%66.81%
    Brazil3.76%1.22M22.6%77.4%
    United States2.0%649.84K17.66%82.34%
    Belgium1.53%499.06K5.23%94.77%
    France1.29%419.88K25.91%74.09%
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    sapo.pt Website Traffic Journey

    Learn where visitors browse before and after landing on your competitor’s site to uncover new opportunities for attracting their audience.

    On sapo.pt, visitors mainly come from Direct (71.15% of traffic), followed by google.com (16.51%). In most cases, after visiting sapo.pt, users go to google.com and facebook.com.

    sapo.pt Competitors and Alternatives

    Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Sapo.pt's audience also visits iol.pt, followed by publico.pt, and observador.pt.
    #1
    Visits:

    27.5M

    #2
    Visits:

    9.13M

    #3
    Visits:

    6.45M

    sapo.pt Organic and Paid Website Traffic

    Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Sapo.pt’s traffic has increased by 11.65% month-on-month up to current organic search traffic. In addition, paid search traffic has increased by 861.95% up to current paid search traffic.

    sapo.pt Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords.

    sapo.pt Top Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to sapo.pt, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.
    Portugal
    KeywordIntentPositionVolumeCPC(USD)Traffic %
    sapo
    N
    11,830,0000.2412.15%
    sapo mail
    N
    T
    11,500,0008.289.96%
    tempo para amanhã
    C
    I
    72,740,0000.10.9%
    noticias sapo
    N
    1110,0000.220.73%
    sapo jornais
    N
    1110,00000.73%