Traditional SEO vs AI SEO: What You Actually Need to Know
Traditional SEO optimizes for search engines like Google. AI SEO optimizes for AI platforms and search features.
Meet our AI Visibility Toolkit — Discover how you appear across LLMs and get AI-powered strategy recommendations.
Explore the toolkitAna Camarena leads Semrush’s Organic Content team. At Semrush, she helped scale blog production while maintaining quality, driving significant content growth. With 10+ years of experience in SEO and content marketing, she has developed content strategies for SaaS and e-commerce brands with an international scope. Ana has taught classes at EDEM Business School, Warwick University, and IEM Digital Business School. She holds a BA in Journalism and a Master’s in Digital Business & Innovation.
Traditional SEO optimizes for search engines like Google. AI SEO optimizes for AI platforms and search features.
Content marketing tactics are ways to reach and engage target audiences through blog posts, videos, etc.
Discover 9 proven website marketing techniques for 2025, including SEO, social media, email, and more.
A content calendar helps you plan, organize, and schedule content. Learn how to build one.
Learn our top tips for creating high-quality content that ranks and drives sales.