Get Started with Semrush SEO: Your Path to Success
Follow our step-by-step onboarding guide and unlock the full potential of our SEO Toolkit.

~ 1 hour
Live training
Book a time to attend an onboarding workshop, led by Semrush product experts.
Customer Exclusive

~ 15 minutes
Step-by-step videos
Complete the most important onboarding items in your own time with the help of clear, guided video tutorials.

~ 1.5 hours
Onboarding course
Take our free “Beginner SEO with Semrush” course to dive deeper into fundamental SEO concepts.
Certificate included
Customer Exclusive
Live Training:
Learn in Real Time
Join our collaborative learning sessions where you'll connect with peers, gain actionable insights, and work alongside product experts to address your unique goals and challenges.

Keyword Research & Strategy
Join our Semrush CSMs as we define keyword research and its importance in building a strong SEO strategy.

101: SEO Essentials with Semrush
SEO Essentials with Semrush: An Interactive Workshop Join us for a hands-on introduction to Semrush’s core SEO tools. In this interactive session, you'll learn how…

Technical & On-Page SEO Mastery
Learn how to audit and optimize your website with a strong technical and on-page SEO foundation.
Step-by-Step Videos: Your Onboarding Journey Starts Here
1

Create your first Project
This is a workspace for your domain or subdomain. Like Central Command, but for SEO.
2

Audit your website
Run a site audit to see exactly where your website is struggling and what you need to fix to get more organic search traffic.
3

Build your keyword list
Find the best target keywords for your website, from popular, high-volume queries to less common long-tail keywords.
4

Track your rankings
Set up Position Tracking so you can celebrate when your rankings improve, and act quickly if they drop.
Onboarding Checklist

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Onboarding Course: Beginner SEO with Semrush

Get started with Semrush the right way. This course covers SEO fundamentals—from keyword research and On-Page SEO, to identifying backlink opportunities. Most importantly, you’ll learn to do all of these with Semrush.
In-depth SEO strategy videos
Step-by-step Semrush tutorials
Certificate of completion
More Semrush SEO onboarding resources

Semrush Academy
Discover the full potential of Semrush tools and get certified.

Semrush Blog
Digital marketing best practices and case studies.

Semrush Knowledge Base
Like the Semrush user manual — details on every single tool.

Product News
Discover what’s new and stay ahead with Semrush updates.
Ready to Take Action?
Explore each Semrush tool in detail.
Domain Overview
See how competitors are performing
Keyword Magic Tool
Our most powerful keyword research tool
On Page SEO Checker
Improve the content you already have
SEO Dashboard
All your SEO stats in one place
Position Tracking
Track your keyword rankings
Backlink Audit
Run a deeper check of your links
Backlink Analytics
Find backlinks for any website
Organic Traffic Insights
Connect GA4 and GSC data
Site Audit
Fix site technical issues
Organic Research and all Keywords Tools
Find the best keywords for your goals
Keyword Strategy Builder
Automatically turn keywords into a full strategy
Backlink Gap and Link Building
Snoop on competitor backlinks
SEO Content Template and SEO Writing Assistant
Draft a content brief in seconds